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Aivry – Al agents for real business conversations

Cookie Policy

 

Effective Date: 28 August 2026
Last Updated: 28 August 2026

This Cookie Policy explains how Adzura Media (OPC) Private Limited, operating under the brand name Aivry(“Aivry”, “we”, “us”, or “our”), uses cookies and similar technologies when you visit Aivry websites and associated digital properties.

This Cookie Policy should be read together with our Privacy Policy.

1. What Are Cookies?

Cookies are small text files or similar technologies stored on or accessed through your browser or device when you visit a website.

Cookies and similar technologies can help websites:

  • Function correctly
  • Maintain sessions
  • Remember preferences
  • Improve user experience
  • Understand visitor behaviour
  • Measure website performance
  • Measure campaign effectiveness
  • Support marketing attribution
  • Diagnose technical or usability issues

Similar technologies may include:

  • Pixels
  • Scripts
  • Tracking tags
  • SDKs
  • Local storage
  • Session storage
  • Analytics identifiers
  • Device identifiers

For convenience, we refer to these collectively as “cookies” in this policy.

2. Why We Use Cookies

Aivry may use cookies to:

  • Operate our websites
  • Maintain website security
  • Protect forms and sessions
  • Remember user preferences
  • Manage cookie consent
  • Improve website performance
  • Analyse visitor behaviour
  • Understand website traffic
  • Measure conversions
  • Diagnose user-experience issues
  • Improve conversion flows
  • Troubleshoot technical problems
  • Understand campaign effectiveness
  • Support advertising attribution

Cookies are not used to independently access files stored on your device.

3. Categories of Cookies We Use

A. Essential Cookies

Essential cookies are required for the website to operate properly.

They may support:

  • Session continuity
  • Security
  • Form submissions
  • Consent management
  • Authentication
  • Page routing
  • Website functionality
  • Fraud prevention

Examples may include:

  • Session cookies
  • Security cookies
  • Cookie-consent preference cookies
  • Authentication cookies

Because these cookies are necessary for core website functionality, they may operate without separate consent where permitted by applicable law.

Blocking essential cookies may prevent certain website functions from working correctly.

B. Analytics Cookies

Analytics cookies help us understand how visitors interact with our websites.

They may be used for:

  • Page-view analysis
  • Traffic measurement
  • Visitor journey analysis
  • Session-duration measurement
  • Bounce-rate analysis
  • Conversion measurement
  • Website performance analysis
  • Referral-source analysis
  • Technical diagnostics

Analytics tools may include services such as Google Analytics, where enabled.

These tools help us understand questions such as:

  • Which pages receive the most traffic?
  • How do visitors navigate the website?
  • Where do visitors leave?
  • Which marketing campaigns generate traffic?
  • Which calls to action perform effectively?

Where required by law, analytics cookies are activated only after appropriate consent.

C. Marketing and Advertising Cookies

Marketing cookies may be used to understand the effectiveness of advertising and marketing campaigns.

They may support:

  • Campaign attribution
  • Conversion tracking
  • Remarketing
  • Retargeting
  • Audience measurement
  • Advertising effectiveness
  • Campaign optimisation

Marketing technologies may include services such as Meta Pixel, where enabled.

These technologies may allow advertising platforms to recognise that a user visited an Aivry digital property or completed a particular website action.

Where required by applicable law, marketing cookies are used only after appropriate consent.

D. Functional and Behavioural Cookies

Functional or behavioural technologies may help us understand how visitors interact with our websites and identify usability problems.

They may support:

  • Heatmaps
  • Click analysis
  • Scroll behaviour
  • Session replay
  • Interaction analysis
  • User-interface diagnostics
  • Website usability improvements

Tools may include services such as:

  • Microsoft Clarity
  • Hotjar
  • Similar website-experience or behavioural analytics services

where enabled.

Session-replay or behavioural tools are intended to help us diagnose user-experience issues and improve website functionality.

Where required, these technologies are subject to user consent.

4. Information Collected Through Cookies

Depending on the cookie or technology being used, information collected may include:

  • IP address
  • Browser type
  • Device type
  • Operating system
  • Device identifiers
  • Session identifiers
  • Approximate geographic location
  • Pages viewed
  • Click behaviour
  • Scroll behaviour
  • Interaction timestamps
  • Referring URLs
  • Campaign identifiers
  • Conversion events
  • Website navigation patterns
  • Technical performance information

Cookies generally do not directly identify you by name.

However, cookie-derived information may become associated with information you voluntarily provide, such as when you submit:

  • A contact form
  • A demo request
  • An enquiry
  • A consultation request
  • Other website forms

Where this occurs, that information will be handled in accordance with our Privacy Policy.

5. Third-Party Cookies

Certain cookies and similar technologies may be provided by third-party service providers.

Depending on our website configuration, these may include:

Analytics Providers

Such as:

  • Google Analytics

Advertising Providers

Such as:

  • Meta

Behavioural Analytics Providers

Such as:

  • Microsoft Clarity
  • Hotjar

Infrastructure Providers

Certain hosting, content-delivery, security or infrastructure providers may also place technically necessary cookies or identifiers.

Third-party providers may process information in accordance with their own privacy policies and terms.

Aivry controls which third-party services we choose to integrate into our website, but we do not control the independent privacy practices or internal processing activities of those providers.

Not every service listed in this policy is necessarily active on every Aivry website or page.

6. Cookie Consent

Where required by applicable law, Aivry seeks consent before activating non-essential cookies.

Non-essential cookies may include:

  • Analytics cookies
  • Marketing cookies
  • Advertising cookies
  • Behavioural analytics cookies
  • Session-replay technologies

Our website may display a cookie-consent banner or preference interface allowing you to:

  • Accept all cookies
  • Reject non-essential cookies
  • Manage cookie preferences

Your choices may be stored through a consent cookie so that the website remembers your preferences.

Essential cookies may continue to operate because they are required for website functionality, security or consent management.

7. Withdrawing or Changing Consent

Where a cookie-preference mechanism is available, you may change your cookie choices through that mechanism.

You may also manage cookies using your browser or device settings.

Depending on your browser, you may be able to:

  • Block cookies
  • Delete existing cookies
  • Reject third-party cookies
  • Disable tracking technologies
  • Clear stored website data
  • Restrict advertising identifiers

Changing browser or device settings may affect cookies across multiple websites, not only Aivry.

Withdrawal of consent does not affect processing that lawfully occurred before consent was withdrawn.

8. Browser Controls

Most modern browsers allow users to control cookie behaviour.

Browser settings may allow you to:

  • View stored cookies
  • Delete cookies
  • Block specific websites from setting cookies
  • Block third-party cookies
  • Clear browsing data
  • Limit tracking

The method differs between browsers and devices.

You should refer to your browser or device documentation for specific instructions.

9. What Happens If Cookies Are Disabled?

Disabling cookies may affect parts of the Aivry website.

Possible effects include:

  • Forms not functioning properly
  • Chatbot session continuity being interrupted
  • Preferences not being remembered
  • Authentication issues
  • Consent preferences being reset
  • Reduced website functionality
  • Less accurate analytics
  • Reduced campaign-attribution accuracy
  • Degraded user experience

Essential technologies may still operate where required for website security and basic functionality.

10. Chatbots and Interactive AI Experiences

Aivry websites may include AI-powered chatbots, conversational interfaces, demos or other interactive functionality.

Cookies, session storage or similar technologies may be used to:

  • Maintain conversation continuity
  • Associate messages with a particular browser session
  • Prevent abuse
  • Maintain technical state
  • Improve performance

Information actively submitted through an AI conversation is not governed solely by this Cookie Policy.

Such information is also subject to the Aivry Privacy Policy and any applicable product-specific terms.

11. Cookie Retention

Cookie retention varies depending on the purpose and technology involved.

Session Cookies

Session cookies typically expire when you:

  • Close your browser
  • End your session
  • Log out

depending on their purpose.

Persistent Cookies

Persistent cookies may remain on your device until:

  • Their configured expiry date
  • They are manually deleted
  • Consent is withdrawn
  • The relevant service changes its configuration

Third-party cookie retention periods may be determined by the relevant service provider.

Aivry seeks to retain cookie-derived information only for as long as reasonably necessary for its intended purpose.

12. International Processing

Some technology providers used by Aivry may process cookie-related information outside India.

Depending on the provider, processing may occur in jurisdictions including:

  • India
  • United States
  • Singapore
  • Other locations where relevant technology providers operate

Where applicable, such processing is subject to the privacy and data-protection practices described in our Privacy Policy.

13. Do Not Track and Similar Signals

Some browsers provide “Do Not Track” or similar preference signals.

There is not currently a universally implemented technical standard governing all such signals.

Aivry may respond to legally recognised browser-based privacy preference mechanisms where required and technically supported.

Cookie preferences configured through our own consent mechanism will be applied according to the available website functionality.

14. Changes to Technologies We Use

Our website technology may change over time.

We may:

  • Introduce new analytics tools
  • Replace an existing provider
  • Remove technologies
  • Change advertising tools
  • Modify consent-management systems
  • Change website infrastructure

This Cookie Policy may therefore describe categories of technologies rather than every individual cookie by technical name.

Where appropriate, the website’s active consent-management interface should reflect the categories of non-essential cookies currently being used.

15. Relationship With Our Privacy Policy

Cookies can involve the processing of personal information.

Our Privacy Policy provides additional information about:

  • What personal information we collect
  • How we use it
  • How information may be shared
  • Data retention
  • International processing
  • Your privacy rights
  • Security measures
  • How to contact us regarding privacy

This Cookie Policy supplements, rather than replaces, our Privacy Policy.

16. Changes to This Cookie Policy

We may update this Cookie Policy periodically to reflect:

  • Changes to website technology
  • Changes to analytics tools
  • Changes to advertising technology
  • New legal requirements
  • Changes to consent practices
  • Changes to our digital properties

The latest version will be published on the relevant Aivry website with an updated Last Updated date.

17. Contact

For questions about cookies, tracking technologies or privacy, contact:

Adzura Media (OPC) Private Limited
Operating under the brand name
Aivry

Flat No. 402, Pandit Rao Nilayam
East Marredpally
Secunderabad, Telangana – 500026
India

Privacy & Grievance Email: grievance@getaivry.com