Insights from the Aivry team

Ideas that move AI forward.

Deep writing on voice agents, conversational AI, flux, and what it actually takes to deploy AI in real businesses across India, MENA & SEA.

9
Articles
5
AI Deep-dives
2
Case Studies
4
Contributors
Vibe Coding — Days to Hours
Development Product AI Agents
💻

How Developers Are Using Vibe Coding to Finish in Hours What Used to Take Days

Strip away the buzzword and vibe coding means one thing: compressing the boring, repetitive parts of development. Here's how developers are actually using it in real work — and where it breaks.

Ray Case Study
Case Study Product
📈

How Ray turned a generic listing into a high-converting landing page — in one afternoon

Bounce rate down from 73% to 31%. Session time up from 52s to 4:12. One FMCG brand, one Ray session.

Turning a Silent FMCG Website into an Interactive Product Guide
Case Study AI Agents
🤖

Nio on a D2C FMCG store: chat agent tripled queries and cut drop-off by 41%

An organic food brand added Nio to their product pages. Customers asked questions. Questions turned into purchases.

Voice Latency Study
AI Agents Product
⏱️

Why sub-800ms voice latency is the only number that matters in conversational AI

Users forgive bad answers. They don't forgive bad timing. Here's the engineering story behind Nio's 740ms average response — and why we obsess over this single number more than accuracy metrics.

Hindi Voice AI
AI Agents
🗣️

When your AI speaks Hindi like a Mumbaikar, not a textbook

The gap between "multilingual support" and actually sounding native in code-mixed Hindi is enormous. Here's what closes it — and what most vendors get wrong.

How Does a Chatbot Know When to Stop and Hand Over to a Human?
Flux
🤝

The art of the handoff: when AI should stop talking and pass to a human

A poorly timed handoff destroys trust faster than a wrong answer. Here's the decision logic behind Nio's escalation system — and the edge cases that taught us humility.

WhatsApp Flux
Flux
💬

WhatsApp flux for SMEs: what works, what doesn't, and what gets you banned

Meta's policies are strict and most tutorials skip the part where your account gets flagged. Here's what actually works for Indian SMEs in 2026.

AI Lead Routing
AI Agents
🎯

AI lead routing in India: why one-size-fits-all models fail Tier-2 and Tier-3 markets

A lead from Surat behaves differently than one from Mumbai. The signals, friction points, and buying language are different. Here's how smart routing accounts for all of it.

Vibe Coding
Product Flux

Vibe coding is real — but it won't replace your product sense

We ship fast at Aivry using AI-assisted development. But every time we've skipped product thinking and just "vibed it", we've paid for it. Here's where the line actually is.

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